About

The firm we wished we could have hired.

Recast Advisory LLC was founded by two operators who spent decades inside nonprofits, workforce development, and multi-site, mission-driven organizations. We wanted senior help that led with evidence, stayed through implementation instead of leaving at the roadmap, and was honest about what actually worked. We could not find it, so we built it.

A Texas limited liability company, with the partners based in South and Central Texas. Engagements run remotely, with on-site work where it earns its cost.

What we believe

Three commitments that shape every recommendation.

01

People, planet, profit

Every recommendation is weighed against its impact on the workforce and the mission, not just the margin. When those pull against each other, we say so plainly.

02

Standards-aligned, not standards-theater

Work aligned with the NIST AI Risk Management Framework, honestly described, never implied certification.

03

Value proven, not promised

Engagements end with measured before-and-after evidence, because launching change is not the same as landing it.

The partners

Two Co-Founders, identical authority, different halves of the practice.

Erica R. Cook, Co-Founder and Managing Partner of Recast Advisory.

Erica R. Cook

Co-Founder & Managing Partner

LinkedIn →

Leads executive discovery, operating design, adoption, and performance measurement across engagements.

Twenty years leading multi-site enterprises through growth, turnaround, and transformation. Most recently Senior Director of Retail Operations at Goodwill Industries of South Texas, holding enterprise operating responsibility across twenty-two stores plus e-commerce, clearance, and logistics in a business of more than $35M, leading through four district managers. Before that, Executive Director and CEO of Goodwill Industries of Central East Texas, where she rebuilt the organizational and financial architecture and revenue grew from $2.2M to $8.8M.

She built AI-driven labor models and store-level production dashboards inside a live retail operation before advising anyone else on AI adoption — which is the order we think it should happen in. She also advises investment and consulting teams on multi-site operations and enterprise transformation through GLG, AlphaSights, and Guidepoint.

M.Ed. and B.A., University of North Texas, the latter summa cum laude. Executive AI programs through IBM, Google, and DeepLearning.AI. Google Project Management Professional Certificate.

Sarah Monreal, Co-Founder and Managing Partner of Recast Advisory.

Sarah Monreal

Co-Founder & Managing Partner

LinkedIn →

Leads governance, workforce risk, policy architecture, and responsible-use standards.

Fifteen years building HR functions and running compliance in regulated, multi-site environments, and a military veteran. As Director of Human Resources at Goodwill Industries of South Texas she held HR strategy, operations, and compliance for more than 850 employees across twenty-two counties. She served as the organization’s primary investigator for discrimination, harassment, retaliation, and EEO complaints, authoring investigative reports for senior leadership and legal review — and she carried a twenty-four-month OFCCP audit and conciliation agreement through to closure with no violations and no monetary penalties.

She has led HRIS implementations end to end, including paper-to-system transitions across distributed organizations, and has since advised mid-market and smaller clients on HR technology and people operations.

MBA in Human Resource Management and a second MBA in Arbitration and Dispute Resolution, Colorado Technical University. Doctoral coursework in Human Resource Management completed, North Central University.

How we work with partners

We stay in our lane, and we say so.

Legal, cybersecurity, systems integration, and accounting are handled by qualified partners. We will tell you when a question belongs to someone else, and we would rather hand it over than approximate it.